![How Anil Agarwal Turned His Side Hustle into a $13k Per Month Blog [Traffic & Earning Reports]](https://www.nichepursuits.com/wp-content/uploads/2022/04/Anil-agarwal-490x306.png)
Is running a blog about running a blog worthwhile? It’s for Anil Agarwal.
Anil’s curiosity in web optimization dates again to 2005. Since that point, he has labored as an web optimization for manufacturers in his native India, similar to The Financial Occasions, Occasions of India, and Dainik Jagran.
In 2010, he determined to attempt his luck, launching his web site, BloggersPassion. The primary few years have been tough and Anil had a tough time gaining traction. However he caught with it. Then when he modified his content material technique in 2016, issues began to alter for him, and by 2018, he give up his job to be a full-time blogger.
Anil was in a position to develop his weblog from $100 monthly to nicely over $10,000 monthly (that is a 12,900% improve).
To study extra about his favourite instruments, his largest challenges, and his methods for rising his visitors, electronic mail record, and Fb group, please maintain studying.
Why He Created His Web site
I launched Bloggers Ardour in 2010 as a aspect hustle. Within the preliminary days, it had no course and I used to publish content material on virtually each matter conceivable associated to web advertising.
Consequently, I actually struggled to generate visitors and gross sales.
If you wish to construct a profitable weblog, it’s important to give it course.
- Outline your audience first.
- Know your viewers’s wants and desires.
- Create tailored content material for them.
And that’s how you may develop.
That’s what I did, and I began creating content material largely round web optimization and internet online affiliate marketing. My weblog’s major goal ultimately grew to become serving to rookies construct a money-making web site.
His Web site’s Earnings
BloggersPassion is producing over $13,000 a month. In 2021, we made $160,000 from the weblog.
Our revenue sources embody internet online affiliate marketing, promoting our personal ebooks, model collaborations, sponsorships, opinions, and extra. However I would say the vast majority of our running a blog income comes from internet online affiliate marketing.
Listed below are a few of our incomes screenshots:
BeRush incomes report (BeRush is a Semrush associates program that helped us generate over $411,000 up to now)
Bluehost.com earnings:
Income from Impression.com since July 1, 2021:
Serpstat.com earnings:
Anil’s Advertising and marketing Methods and Recommendation
Our high advertising technique is to create long-form content material and supply high quality merchandise that our prospects love. We’ve been publishing in-depth articles (3000+ phrases) since 2016.
We presently have 4 premium ebooks in our retailer which might be associated to web optimization and internet online affiliate marketing. And we used our electronic mail lists and Fb group (over 18,000 individuals) to search out out what our viewers needs.
Consequently, we’ve quadrupled our search visitors and gross sales ever since.
I actually imagine that it doesn’t matter what sort of content material you create although, you must be sure that to optimize it for engines like google. And for this, we all the time use Rank Math to optimize our weblog posts.
Moreover, I believe most individuals are not in line with their weblog’s posting schedule. And I imagine constantly creating one thing since 2010 is considered one of our largest strengths.
We seen that while you publish weblog posts constantly or often replace your current posts, you’ll see an enchancment in your search rankings.
So we publish not less than 6 to eight new posts monthly.
One other factor we do is replace 5 to 10 outdated weblog posts monthly (relying on the standard). And we largely promote our new posts by our Fb group and electronic mail record.
We launched our Fb group in November 2018 and it took us two years to develop and construct a stable electronic mail record and social media following.
If you wish to develop your social media following, particularly on Fb, put up high quality content material each single day. Join together with your followers, reply to their questions, and ask partaking questions.
His web optimization Technique
Our web optimization technique consists of discovering long-tail key phrases and creating content material that’s helpful for our audience. We additionally spend a ton of time selling our content material (be it by Quora solutions, Fb teams, electronic mail lists, and many others.)
We goal key phrases which have 200 to 300 month-to-month searches as nicely if they’re business key phrases. For informational key phrases, we goal these with not less than 500 month-to-month search quantity.
Hyperlink Constructing
Hyperlink constructing is the important thing to rising your search visitors or sustaining your present key phrase rankings.
We’ve tried every kind of methods, together with blogger outreach, visitor running a blog, press releases, damaged hyperlink constructing. And we have even discovered that methods like Quora, and weblog commenting nonetheless work like a allure.
At present although, we’re not focusing a lot on the hyperlink constructing half as we’re spending the vast majority of our time discovering nice matters, creating high-quality content material, and optimizing our posts to get higher rankings.
Earnings and Visitors Progress
That’s an excellent query. It took me a number of years to generate respectable income from my weblog.
Though my weblog was launched in 2010, it solely began making respectable income as from 2016.
Till 2016, I relied on my full-time job as an web optimization to make a dwelling. I knew I might make a stable revenue from running a blog if I spend extra time on running a blog. That’s why I give up my job in 2018 to change into a full-time blogger.
Right here’s a fast breakdown of the income from 2016 to 2021.
- We made $21,789 in 2016 (common month-to-month earnings: $1815)
- $67,294 in 2017 (common month-to-month earnings: $5607)
- $106,116 in 2018 (common month-to-month earnings: $8843)
- $128,014 in 2019 (common month-to-month earnings: $10,667)
- $140,298 in 2020 (common month-to-month earnings: $11,691)
- $160,836 in 2021 (common month-to-month earnings: $13,403)
The progress is gradual, however we’re constantly rising our income, and that’s what’s essential.
As for visitors, our weblog attracts over 100,000 guests a month.
Right here’s our visitors report for February 2022:
Over 950,000 individuals visited our weblog within the final yr. Right here’s the visitors report for the final yr 2021:
Over 85% of our visitors comes from engines like google like Google. Search visitors can also be the rationale we’re getting higher conversions and gross sales.
Round 35% of visitors comes from India, 24% from the US, and the remainder of the visitors comes from numerous nations the world over.
His Prime Three Instruments
I take advantage of the next instruments often;
- Semrush: We’ve been utilizing it since 2016, and it is one of many important instruments for anybody who needs to develop their search visitors and gross sales. It affords over 50 instruments beneath one roof, together with key phrase analysis, competitor evaluation, website audits, and extra.
- Rank Math: Should you’re utilizing WordPress, you must set up this plugin because it helps you optimize your content material. It additionally offers a variety of options, together with picture web optimization, schema, sitemap, native web optimization, search console integration, and so forth.
- Drip: Drip is the e-mail advertising software program we use. Should you’re searching for flawless software program to construct, handle and develop your electronic mail record, Drip is the only option.
His Greatest Problem in Rising His Web site
I’d say that our largest problem is search visitors. As I discussed earlier, our weblog’s major visitors supply is Google. Everyone knows Google is understood for rolling out freaky updates now and again.
And so it’s powerful to rank your content material and maintain your web site rankings, particularly in such a aggressive trade.
We all the time regulate the Google algorithm updates. Previously, we’ve been hit by a number of Google updates, and each time we discover a visitors drop on our website, we instantly begin taking actions, similar to:
- Updating our weblog posts
- Discovering and eradicating poisonous backlinks (utilizing backlink audits)
- Eliminating skinny content material, and extra
Constructing any on-line enterprise is difficult. It’s essential battle the challenges that come at you always. Being constant is the important thing to rising what you are promoting on-line.
Anil’s Most important Accomplishment
My best achievement is quitting my full-time job to change into a full-time blogger, and making a full-time revenue from it.
I began as an web optimization trainee in 2004, incomes simply round $100 monthly. Now, I’m in a position to generate over $13,000 monthly, because of running a blog and web optimization.
What He Needs He Had Recognized Again Then
I believe it’s very important to deal with your weblog like a enterprise. Most individuals who begin a brand new web site don’t deal with it as a enterprise. They don’t make investments cash of their web site design, electronic mail advertising, content material, or web optimization.
All the time keep in mind, it takes cash to become profitable on-line. You have to make investments time and money to see constructive outcomes out of your on-line enterprise.
Additionally, study to benefit from the journey. Should you benefit from the means of serving to others together with your web site, you may ultimately begin getting cash as a byproduct.
His Greatest Mistake on This Journey
I didn’t give sufficient significance to electronic mail advertising. Your electronic mail record is the greatest supply of visitors and conversions. Construct your electronic mail record from day one, whether or not you’re constructing a web site, app, or on-line enterprise.
Whenever you’re constructing an electronic mail record, ship informative emails, not gross sales pitches. Assist as a lot as you may. Give, give, give, give, give earlier than you ask for a sale. That’s the way you construct a high-converting electronic mail record.
At present, we’ve got an electronic mail record of 5K subscribers and we ship not less than one electronic mail each week. We frequently clear up our electronic mail record to ship emails solely to those that have an interest. Having an energetic electronic mail record helps with higher gross sales and conversions.
It took us virtually a yr to construct an electronic mail record of over 5,000 subscribers. We’re providing an electronic mail collection as a freebie to get extra signups.
His Recommendation for Different Entrepreneurs
Deal with constructing your viewers from day one. Give away free content material as a lot as you may, be it weblog posts, movies, infographics, or eBooks.
Simply give stuff away beneficial content material without spending a dime.
It’s essential differentiate your self from the remainder whatever the trade you are in. Study web optimization or rent somebody good at it, as engines like google ship you extremely certified results in your web site. And as soon as once more keep constant, it’s going to ultimately repay!
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