Affiliate entrepreneurs who additionally run web sites perceive the significance of monitoring conversions and attributing them precisely to the correct sources.
Nevertheless, this activity can show to be fairly difficult in relation to monitoring which pages transformed, which session the conversion belongs to, and which visitors supply was the important thing driver. Frustration begins to set in, and the necessity for an answer turns into obvious.
Thankfully, there’s excellent news on the horizon.
Due to developments in monitoring software program, affiliate entrepreneurs and web site publishers can now merge their wants and discover a resolution.
One such resolution is WeCanTrack.
Key Takeaways:
- WeCanTrack is an efficient resolution for web site publishing associates, however it’s not as helpful for media-buying associates.
- It lets you look carefully into web site periods and correctly attribute conversions primarily based on visitors supply, touchdown web page, funnel, and extra.
- There isn’t any choice to create media shopping for campaigns for monitoring, though you should utilize it to trace direct clicks from advert networks to your affiliate hyperlink with no redirect.
- The value of the plans is a bit steep primarily based on the bounds set for clicks, transactions, and periods.
For these enjoying within the internet online affiliate marketing and web site publishing fields, monitoring could make or break your success.
That is the place WeCanTrack is available in — a robust software that guarantees to make monitoring a breeze, even for these with little expertise.
On this WeCanTrack assessment, we’ll talk about the ins and outs of this software and discover each function to see if it lives as much as its title.
In fact, there are some downsides to Wecantrack as properly, however we’ll get to these later. For now, let’s discover all the advantages this software has to supply and see if it’s actually definitely worth the hype.
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What’s WeCanTrack?
In case you are uninterested in attempting to trace your web site’s conversion knowledge throughout a number of platforms, then look no additional than Wecantrack. This all-encompassing analytics platform gives the whole lot you want for consolidating knowledge, attributing conversions, and integrating with affiliate networks.
And with at the moment over 5,000 related web sites, it’s clear that Wecantrack is rapidly changing into the go-to alternative for web site publishers because it powers profitable advertising and marketing partnerships and gives a simplified strategy to monitoring clicks and conversions.
With Wecantrack, customers can simply monitor numerous sorts of money-making affiliate web sites, together with comparability, coupon, content material, blogs, and cashback websites. However that’s not all — this nifty software may also observe apps that use affiliate hyperlinks, direct-linked campaigns run utilizing Google Purchasing, or e mail advertising and marketing.
Whereas nonetheless just about in its infancy, WeCanTrack is an bold monitoring software that provides a number of promise. Let’s take a better take a look at every function, so you’ll be able to determine for your self if it’s definitely worth the funding.
WeCanTrack Options
WeCanTrack gives loads of options to verify knowledge processing and monitoring conversions are as straightforward and hassle-free as doable. From the dashboard to the combination capabilities, this software is designed for effectivity and accuracy.
Conversion Information Monitoring
The system is developed to make accumulating conversion knowledge a breeze through the use of APIs and Postbacks, although it additionally accepts imported Google Sheet information and CSV uploads.
With only a few clicks, you’ll be able to join your affiliate applications, networks, and direct partnerships and begin receiving a full overview of all of your conversions in WeCanTrack’s dashboard. These knowledge are introduced in a clear and clutter-free method, thereby avoiding confusion.
As soon as your web sites are built-in, WeCanTrack robotically provides click on IDs to your affiliate hyperlinks in order that your conversion knowledge may be attributed to your visitors rapidly and precisely.
A number of Monitoring Choices
To precisely monitor your web site or app visitors, you’ll be able to select from any of the out there monitoring choices:
WordPress Plugin
By monitoring periods and clicks in your web site and matching them together with your fee knowledge from affiliate applications, WeCanTrack can provide the perception you could optimize your efficiency utilizing this plugin. Plus, you received’t have to fret about manually including parameters to your affiliate URLs or utilizing subIDs, because the plugin will try this for you.
Javascript tag
That is the only monitoring possibility and is completed by getting the JS tag offered when organising web sites in WeCanTrack. This JS tag have to be positioned at your web site’s header.
Any modifications you make to the web site’s info and settings with the monitoring platform will replicate on this JS tag, so ensure you take away the previous JS tag and change it with the brand new one when updating.
Clickout API
Designed to uncloak URLs on the server-side, this highly effective software takes affiliate hyperlinks and person knowledge and registers them in a complete database.
As soon as click on info has been recorded, the Clickout endpoint returns a modified hyperlink with a singular clickID embedded within the subID parameter. Utilizing this modified URL ensures that every one conversions are correctly attributed to the unique click on.
Public Clickout API
That is just like Clickout API, besides the uncloaking course of occurs on the shopper facet.
That can assist you determine what monitoring possibility to decide on, WeCanTrack gives this helpful information:
Analytics and Connection Instruments Integrations
With the power to seamlessly combine platforms akin to Google Analytics, Information Studio, BigQuery, and Zapier into your account, you’ll have all the knowledge you want in a single handy location. This integration gives a holistic view of knowledge from all of the platforms, permitting companies to streamline their connections, knowledge assortment, and evaluation.
Advert Community Integrations
WeCanTrack lets you join with 14 completely different advert networks, together with Google adverts, Microsoft adverts, and Fb adverts. However that’s not all. With WeCanTrack, you may as well monitor direct visits and natural visitors. This implies you’ll be able to see precisely how persons are participating together with your web site, whether or not they’re coming in by way of an advert or discovering you on their very own.
The opposite advert networks that may be related are:
- Tiktok adverts
- Snapchat/Snap adverts
- Taboola
- Outbrain
- Adsterra
- Propeller Advertisements
- MGID
- RevContent
- TrafficStars
- Evadav
- PopAds
See additionally: Advert Networks Opinions
Affiliate Community Integrations
WeCanTrack‘s Affiliate Community Integrations function is a savvy marketer’s dream come true: boasting of over 300 affiliate applications and networks to select from. The chances are nearly countless with this spectacular vary of choices.
And if that wasn’t sufficient, WeCanTrack additionally gives the power to manually add conversions or hyperlink as much as Google Sheets for knowledge coming from direct partnerships. No extra misplaced or unaccounted-for transactions!
Customized Information Attribution
In case you are uninterested in having fragmented affiliate knowledge that makes it obscure the complete image of your buyer’s journey or why they’re leaving your web site, then the Customized Information Attribution function is right here to resolve that downside.
By making use of metadata and customized parameters, this software helps you hyperlink inner knowledge with visitors knowledge, offering a complete overview of your buyer’s conduct. Achieve full transparency together with your knowledge and make smarter, data-driven choices to optimize your online business methods.
Computerized Affiliate Hyperlink Cloaking
Have you ever ever hovered over a hyperlink solely to see an extended, complicated affiliate hyperlink staring again at you? It’s sufficient to make you need to click on the again button and retreat to the protection of Google. However concern not; WeCanTrack’s Computerized Affiliate Hyperlink Cloaking function has arrived to save lots of the day for web site publishers.
With using their WordPress Plugin, you’ll be capable to masks your URL with ease, leading to a extra seamless shopping expertise to your viewers.
WeCanTrack Pricing
Whether or not you’re simply beginning out otherwise you’re an skilled affiliate marketer, WeCanTrack has the plans and pricing that can assist you optimize your efforts and obtain success.
There are three completely different choices to select from, so there’s one thing for each sort of affiliate.
The primary is the Small Affiliate plan, beginning at simply €59 ($61). This plan gives 20 community accounts, and 500 transactions, together with 25,000 clicks and 100,000 periods. These metrics, mixed with 18 months of knowledge retention and real-time reporting, make it an amazing starter possibility.
However in case you’re anticipating extra clicks or periods, the Medium Affiliate plan generally is a good possibility. It permits connecting a vast variety of community accounts, with 5,000 transactions, 125,000 clicks, and half one million periods. It even permits Information Studio integration, API experiences on gross sales, in addition to customized e mail experiences. All of this for a month-to-month payment of €129 ($133).
Lastly, there’s the Superior Affiliate plan priced at €279 ($287), however with limitless community accounts and considerably increased limits. It accepts as much as 50 thousand transactions, 750 thousand clicks, and three million periods. This plan consists of all options in Medium Affiliate Plan, plus Google BigQuery Integration and Superior Help.
Remember that you will get two months off if you pay yearly.
If the most costly common plan shouldn’t be sufficient, you’ll be able to all the time contact assist and acquire entry to a Customized Priced Plan whose limits and options rely in your wants.
Nevertheless, if by any probability you exceed your plan’s limits, there are not any overages funds. As a substitute, there are two choices out there to you:
- activate autoscaling and permit the platform to robotically improve you to the following increased plan; or
- don’t activate autoscaling and simply enable the platform to cease monitoring your visitors.
How you can Use WeCanTrack
WeCanTrack gives a 15-day free trial for anybody who needs to see how their platform works. I counsel you give it a attempt to see for your self. That can assist you alongside, right here’s a fast information to how the platform works.
However first, it’s essential to create your account.
Now that’s carried out, let’s get began.
Dashboard
Initially, you’ll be confronted with a dashboard that instructs you to attach your affiliate networks, web sites, and visitors sources.
Ultimately, although, this dashboard will change to offer you a complete take a look at the campaigns you’re at the moment working.
Right here’s what it should seem like ultimately:
On the prime, you’ll see widget packing containers, which provide you with an outline of your web site’s efficiency over a specific interval. You’ll have a fast view of the next:
- gross sales
- commissions
- sale quantity
- clicks
- periods
- CTR (Click on Via Price)
- ECPC (Earned Fee per Click on)
You’ll additionally see colourful graphs that present a visible overview of an important metrics: periods, clicks, gross sales, and commissions.
Be aware: If you wish to see how the platform reveals experiences with out having to attach your on-line properties to it, then head over to the Demo Dashboard, which can provide you a fast take a look at how the dashboard and experiences work when reside.
Viewing Reviews
WeCanTrack’s Report part is a necessary software for anybody trying to dive deeper into their collective knowledge. There are 4 targeted experiences which you could view.
- Transactions – This part gives a complete take a look at your transactional exercise — briefly, your affiliate conversion knowledge.
- Advertisers – This one is for advert networks and visitors sources and their particular person performances.
- Community Accounts – That is the place you see an outline of the efficiency of the affiliate applications or networks that you just at the moment work with. You probably have a couple of account per community, this may be helpful.
- Affiliate Networks – Much like the community accounts, besides it places collectively the info of all of your accounts per community.
However that’s not all. WeCanTrack additionally gives customized experiences made precisely to your wants. You solely want to succeed in out to the assist workforce for help.
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Enabling Integrations
You have got the possibility to show particular integrations on or off to your WeCanTrack account. Simply head over Options within the left pane, and Allow/Disable choose options.
These integrations embrace analytics and advert networks.
The next platforms may be built-in:
- Google Analytics UA Integration
- Google Analytics 4 Integration (BETA)
- Google Advertisements Integration (through Google Analytics) – enabled robotically and tracks periods from Google Advertisements when Google Analytics has been built-in.
- Google Advertisements Integration
- Microsoft Advertisements Integration
- Fb Advertisements & Pixel Integration
- Information Studio Integration, Customized & E mail Reviews
- Google BigQuery Integration
- Reporting API & Webhooks
- TikTok Advertisements Integration
- Snapchat Advertisements Integration
- Taboola Integration
- Outbrain Integration
- Revcontent Integration
- PropellerAds Integration
- Adsterra Integration (BETA)
- PopAds Integration
- MGID Advertisements Integration (BETA)
- EVADAV Integration (BETA)
- TrafficStars Integration (BETA)
- Zapier Integration (through webhook)
Particular integrations can both be out there for you or not, relying on the plan you select.
Including Affiliate Networks
To start out monitoring affiliate conversion knowledge, click on on Information Supply on the left pane after which select Affiliate Networks on the drop-down. You’ll be proven greater than 300 affiliate applications on the listing.
You’ll be able to scroll by way of the entire listing for the community or program you need to add, or you’ll be able to merely sort the corporate’s title on the search bar.
After you have discovered the precise one, click on on the cardboard. Then click on on the + Add New Account. In the event you selected an associates program that makes use of Tapfilliate, you’ll see the next:
You’ll be requested for the Community Account Title, tags, whether or not you need it enabled or not, and the advertiser title. As soon as carried out, click on on Generate Postback URL and place this in your affiliate account.
With some affiliate applications or networks, you’ll be told that the one possibility to attach is through Postback URL. Therefore, the method can be precisely as proven above.
Some networks may be added through API and Postback URL. Once you select a community that permits this, you’ll first be requested to decide on between the 2.
In the event you select API, you’ll be requested to your login credentials.
There’s additionally the choice so as to add your Writer ID, Private Entry Tokens, and Property ID for some networks.
In actuality, the distinction within the methods you’ll be able to add an affiliate community relies upon upon the connection necessities of the community you’re employed with, so that you’ll discover various choices.
Including Web sites
That is the place you add your on-line properties.
Step 1: Begin by clicking Information Supply, then choosing Web sites within the submenu. From there, sort within the URL of your web site and hit Add.
Step 2: On the following web page, present your web site’s important info, akin to your Google Analytics and Fb Pixel IDs, Microsoft and Google Advertisements tag IDs, and entry tokens, if relevant. It’s as much as you to determine which further info you need to present, given that every one of them are elective.
In the event you present full particulars, the higher the platform can observe the visitors or periods in your web site.
Step 3: Subsequent, click on on Present extra integrations so as to add monitoring IDs wanted for particular advert networks that you’ve enabled to your account (refer again to enabling integrations above). Do that solely in case you are sending visitors from these advert networks to this specific web site.
The fields proven right here can be primarily based on the integrations you will have enabled. As an example, in case you activate PopAds within the platforms, it’s essential to add PopAds AID within the right area to trace all visitors coming from this advert community.
Step 4: Do you utilize WordPress? Be certain that to let WeCanTrack know by choosing the precise possibility. In the event you use WordPress, it’s endorsed that you just set up WeCanTrack’s WordPress Plugin in your web site. We’ll talk about extra on that later.
For now, let’s assume you don’t use WordPress, so select “No.”
Step 5: Subsequent, click on on “Present Superior settings” to view further choices. These choices embrace auto-tagging, IP anonymization, and different settings that may have an effect on correct monitoring.
When you’re carried out, click on Save & Combine, and voila!
Step 6: WeCanTrack will offer you the Javascript snippet that it’s essential to then add to your web site’s head tag.
Putting in the WordPress Plugin
Putting in WeCanTrack’s WordPress plugin has by no means been simpler. Through the use of this plugin, you’ll be able to simply monitor and analyze your web site’s visitors since it should robotically add the Javascript tag for you.
To put in, first get the plugin right here. You’ll be able to obtain the file and add it to your WordPress-based web site, or you’ll be able to seek for WeCanTrack within the WordPress plugins listing.
After set up, activate the plugin and go to the WeCanTrack plugin’s settings.
Come again to your WeCanTrack dashboard and head over to Information Integrations after which API to get your API key.
Return to your web site and fill within the API key within the house offered.
Set your plugin standing to “Allow” and click on on “Replace & Save”.
As soon as the bottom line is verified, the WordPress plugin will robotically place WeCanTrack’s JS tag in your web site, making it simpler than ever to trace the exercise on all of your pages.
Now let’s transfer again to Step 4 of “Including a Web site” above.
This time round, as a substitute of selecting “No,” select “Sure” to point that you’re utilizing a WordPress web site.
When you click on on “Save and Combine,” as a substitute of seeing the JS tag, you may be proven this web page:
You’re good to go since we have now already added the WordPress plugin to the web site.
Checking Integrations
When you’re carried out including Javascript or the WP plugin to your web site and inputting the required tokens, API keys, or different account identifiers to your integrations, you’ll be able to guarantee they’re correctly arrange by clicking on Information Integrations on the menu, then choosing Platforms.
Click on on any of the platforms you need to verify.
Let’s say I wished to see if my PopAds is all set for the web site I beforehand added.
As you’ll be able to see, the property standing “Pop Advertisements AID” is in inexperienced, which implies
WeCanTrack is able to monitor visitors on this web site coming from PopAds. If it’s in purple, it means it’s not prepared, and it’s essential to edit your web site settings by clicking on the “Edit Properties” button.
Now that’s all you could set issues up in WeCanTrack. You’ll be able to count on to see knowledge are available when you ship visitors to your web site.
WeCanTrack Professionals and Cons
From its capacity to seamlessly combine with a number of platforms to its environment friendly monitoring system, there are a number of benefits to utilizing this software. Nevertheless, it’s vital to additionally take into account potential drawbacks, akin to the price and limitations of its options. For this WeCanTrack assessment, we deem it vital to weigh each side earlier than making a call.
Professionals:
- Permits you to precisely monitor and attribute web site conversions primarily based on clicks, periods, and visitors sources — successfully eliminating guesswork.
- Has a WordPress plugin that robotically tracks all affiliate hyperlinks in your web site with out the necessity to add or edit code.
- Means that you can cloak affiliate hyperlinks in your web site robotically.
- Provides CSV or Google Sheets integration for monitoring conversions from direct partnerships.
- Integrating advert networks, affiliate applications/networks, and analytics platforms (like Google Analytics) is simple.
- Offers consolidated knowledge and extra targeted experiences as wanted.
Cons:
- Solely a handful of advert networks may be built-in, and a few integrations are usually not out there on the bottom plan.
- The variety of clicks or periods per plan is a bit low in comparison with different trackers within the trade. Even the transactions allowable per plan are restricted. In the event you exceed the bounds of your plan, you’ll robotically be charged the following plan (if autoscale billing is enabled), or monitoring will cease (if autoscale billing is disabled). With different monitoring platforms, you’ll merely be charged for overages.
- Monitoring direct-linked campaigns is feasible, however they can’t be segregated primarily based on campaigns.
- Stats replace hourly, so don’t count on real-time knowledge.
WeCanTrack Verdict
After completely testing WeCanTrack, the decision is in: this affiliate monitoring platform is a top-of-the-line possibility for precisely monitoring web site visitors and affiliate conversions. It’s best utilized by associates who think about web site publishing.
Nevertheless, we don’t suggest it for media-buying associates because it lacks a lot of the functionalities obligatory for media consumers to observe their paid adverts.
WeCanTrack FAQs
What’s WeCanTrack?
WeCanTrack is an all-in-one monitoring, analytics, and reporting resolution for web sites of any measurement. It lets you get an in depth view of your buyer’s journey from begin to end, offering insights into how customers work together together with your digital properties.
How does WeCanTrack work?
WeCanTrack collects knowledge from quite a lot of sources, akin to net pages, cellular apps, advert networks, analytics platforms, and extra so as to construct a complete image of person conduct and related conversions.
This knowledge can then be used to create experiences and insights that can help you higher enhance your advert campaigns and your web sites.
What are the advantages of utilizing WeCanTrack?
WeCanTrack gives highly effective analytics and reporting capabilities that may assist enhance buyer acquisition, retention, gross sales conversion charges, and rather more. It additionally gives versatile customization choices so you’ll be able to tailor it to suit your particular enterprise wants.
Is WeCanTrack straightforward to arrange?
It takes a little bit of getting used to, however when you learn to do it, the method turns into simpler.
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