Affiliate Marketing

The three Most Widespread Podcast Episodes of 2023… | Area of interest Pursuits


Welcome again to a different episode of the Area of interest Pursuits Information podcast! 

This week Spencer and Jared determined to do issues a bit bit in a different way. Because the 12 months is coming to an in depth, they determined to speak in regards to the 3 prime Area of interest Pursuits podcast episodes for 2023, in addition to their private favorites.

Spencer explains how he collected the information to find out which episodes had been probably the most listened to this previous 12 months, after which they kick off the episode by speaking in regards to the third most listened-to podcast, which was the interview with Grady Hudd.

Grady grew his area of interest website to $9k per 30 days in 2 years with no search engine marketing expertise. Spencer and Jared discuss why they assume this was such a preferred podcast. Grady’s relatability was in all probability key, and it’s doubtless that many newcomers related together with his scenario.

Watch the Full Episode

The second most listened-to episode was Forrest Webber, who talked about how he grew his portfolio to $40k a month after changing rental properties with web sites. They discuss his story, the essential mindset shift that introduced him a lot success, and the way he scaled his enterprise.

The preferred podcast for the 12 months was with Shelly Marmour, a journey blogger who grew her month-to-month revenue from $700 to $52k per 30 days in 1 12 months with affiliate search engine marketing. Shelly’s story was additionally relatable and inspirational, as many individuals may in all probability establish with the place she was at first and had been to see how she grew her enterprise so extremely. 

Then Spencer and Jared share their favourite episodes of 2023.

Jared’s favourite was Cyrus Shepard’s episode on inside hyperlink constructing and he described the interview and the knowledge shared as extremely succinct and straightforward to grasp. The episode was filled with actionable ideas and insightful particulars about inside linking primarily based on a data-heavy research that Cyrus did, and he talks about every part from Hyperlink Whisper to hyperlink sculpting.

Spencer’s favourite was how Kevin Espiritu grew his gardening website from $400 per 30 days to eight figures per 12 months, which can be a narrative that most individuals can relate to. He began out like most of us, constructing his website again in 2016, and right now he’s making over $10 million per 12 months. 

He did it by rising his web site first, then his YouTube channel and his social media channels, after which he launched his personal merchandise. What Spencer and Jared particularly like about this episode is his strategy to plateaus in his enterprise and the way he acquired one other web site and merged the 2 right into a massively profitable model.

And that brings us to the top of this episode of Area of interest Pursuits Information and the top of one other 12 months of Area of interest Pursuits podcasts that search to inspire, educate, and encourage. 

Right here’s to a different 12 months of studying from each other and to a really profitable 2024!

transcription

Spencer: Hey, everybody, welcome to a different episode, a particular episode, a vacation week, episode of the area of interest pursuits podcast. It’s formally an episode of this week in area of interest pursuits information, however, , it is a bit bit totally different. We’re not going to essentially be overlaying information per se. Uh, each Jared and I had been sort of simply enjoyable with our households.

That is the week between Christmas and New 12 months’s. Uh, and so we thought it could be attention-grabbing to do one thing a bit bit totally different as a substitute of diving into the information and have these exhausting hitting subjects, proper? Um, partially so we do not have to analysis fairly a lot. Uh, proper. So we will simply have a simple episode, but in addition it is simply sort of enjoyable.

I believe for listeners to look again. On the complete 12 months, we thought it could be attention-grabbing to cowl probably the most listened to podcast episodes of the complete 12 months of 2023. After which we will throw in a few our personal favourite podcast episodes as properly. And so I believe it is a cool concept, Jared, hopefully listeners take pleasure in it.

What do you assume? Yeah, you 

Jared: know, I imply, wanting again on this 12 months, 2023, I imply, we’re on tempo to do round 100 episodes a 12 months, proper? So two episodes every week, clearly each week of the 12 months, and even right here on the week between Christmas and New 12 months’s. So, , it could, uh, it could, it is in all probability, I doubt there’s many on the market have listened to each one from this 12 months.

So it’s a enjoyable concept to sort of return and say, listed here are the most well-liked ones and take a look at it. 

Spencer: Yeah, I agree. And possibly if there may be anyone that is listened to all of them, , tell us, um, , on the finish of this episode, we will share our, uh, two favourite podcasts that weren’t essentially the most well-liked, however our two favourite, if anyone else has a favourite, uh, interview, podcast interview, tell us.

Uh, we might like to, to listen to about that. So I determine let’s simply bounce into it. We’ll sort of run by way of these, um. And share our ideas on the episodes. Um, and earlier than, earlier than we hit document right here, um, I believe we each agree that a few of these episodes sort of stunned us. Yeah. I did not understand these had been going to be the most well-liked, uh, episodes of the 12 months.

Jared: I really feel like, actually as a number, I, I, I do not actually pay numerous consideration to The numbers on the listens and stuff, however the suggestions, , we’re extra concerned with after we get shared on social media or totally different feedback we get introduced in on. And so, um, maybe that is a part of what has framed, , my mindset is those that we received tagged on extra, received requested extra questions on or that form of factor.

And so, yeah, there have been some shocking ones, however, , I imply, that is what the numbers are. Uh, the information 

Spencer: would not lie. The info would not lie. Yep. And, uh, so the best way that I received, uh, these numbers is as a result of the podcast is on a a number of totally different platforms, uh, however one is audio listens. And so I do have an combination quantity for all of the audio listens, whether or not that is apple podcast, spotify, wherever else that individuals take heed to their audio podcast.

I will get that one quantity, um, in my podcast internet hosting dashboard. Uh, after which there’s youtube. Proper. That may be a lot of listens or views as properly. It simply is dependent upon the episode. And so I sort of, uh, added these numbers collectively. Uh, and naturally the episodes with the combination variety of probably the most listens or views.

Is are the three that we will be sharing. So, uh, having mentioned that permit’s, , possibly let’s go in reverse order right here. Oh, throw a curve ball. Um, , 5 seconds in the past, I instructed you we will do one order, however let’s, let’s do with the 

Jared: third. I will begin on the finish of my notes then. 

Spencer: Yeah. Yeah. Um, change that up.

The third most listened to episode, uh, of the 12 months. Um, and that episode was the interview with Grady HUD. Uh, and so let me, um, share my display simply to sort of, uh, evaluation, uh, remind listeners and viewers what this interview was. I imply, that is finished again in March of this 12 months, however the title was how Grady HUD grew his area of interest website to 9, 000 per 30 days in simply two years with none search engine marketing expertise.

And so, uh, Grady is on Twitter. He is fairly lively there. Um, it was, he might have modified his username. It was area of interest grades. Now it might be as simply Grady HUD. Um, anyhow, you will discover them there, um, on, on Twitter, however, uh, I believe I will simply give my two cents, Jared, after which I will allow you to bounce in because you hosted the, the episode, however.

It looks like, or, or one attention-grabbing factor about this episode of why possibly it did so properly is I believe folks take pleasure in listening to tales of people that, um, are sort of newcomers or ranging from the start. Those who aren’t making thousands and thousands a 12 months. These which are making like. A possible, it looks like achievable, however nonetheless very profitable sum of money that did it both like with out expertise or have some distinctive background.

Proper? So I really feel like possibly this is the reason the Grady episode resonated rather well with folks as a result of he shared a narrative of, Hey, I did not have any expertise two years in the past when 9, 000 a month. Um, I really feel like, uh, that is. , that, that is a giant purpose for why this episode in all probability did, did properly. Yeah, 

Jared: I, I agree 100% with what you are saying.

We have had a few these tales all year long of the very a lot, like simply very a lot the uncooked story of somebody moving into this with out, Any earlier, whether or not you name it search engine marketing expertise or internet affiliate marketing expertise, and simply going from a really, , rags to riches sort story, if you’ll, , and that is only a nice story.

Um, if I bear in mind accurately, Grady nonetheless works full time, nonetheless has a job. He is doing this on the facet. He instructed tales about writing articles as he. Rode the bus and stuff. And, , there’s simply very a lot a, a really relatable story for lots of the listeners right here. Yeah. 

Spencer: And, uh, that was the opposite factor is that I do imagine he did have a full time job that he was working and I agree.

Relatability like is so key. Proper. And it was for me once I was. Beginning out once I was seeking to stop my job, proper. I all the time needed to see any individual posting their success on-line that I may actually like relate to, like, okay, however does this particular person like have children? Like, does this particular person work a full time job?

Like, or does this particular person have a ton of cash or no matter it’s? Like I needed any individual as near me as attainable. That was only one step forward of me. 

Jared: Yeah, it is true. Like we’ve got several types of visitors on this podcast and there is the visitors, like one of many ones. I shall be speaking about who has a ton of expertise on this trade.

And we glance to these kinds of folks for various issues, proper? Like actually in that podcast, I am in search of their skilled insights. Like that is what I wish to study from them as a result of they’re extra educated, extra of an skilled in sure areas than maybe we or totally different listeners are. These tales are precisely what you discuss.

Like. Giving us that shot of inspiration that may assist transfer lots of people over the road that claims, Oh my goodness, I can do that. Oh, this particular person is doing this. I can relate to what they simply mentioned. That was simply, that was me that what they mentioned, that was them two years in the past. That is me proper now. And so these kinds of issues are actual photographs within the arm.

Spencer: Yeah, completely. Um, I agree. So, uh, possibly with that, let’s go on to the second. Most listened to episode of the 12 months. And, uh, the second most listened to interview was Forrest Weber. Uh, and the title of his podcast interview was how Forrest Weber grew to 40, 000 per 30 days after changing rental properties.

And so, um, compelled has a cool story, proper? He was, um, he had rental properties, was inquisitive about investing in actual property. Uh, after which he form of shifted his mindset mindset, however introduced numerous the identical ideas, the identical processes and procedures. Um, to 2 web sites and he sort of devoted his time to constructing out a portfolio of internet sites, sort of like he had a portfolio of properties, uh, earlier than he checked out it as this funding strategy.

Okay. I will, , construct or purchase, uh, this complete portfolio and, uh, see what I can do. And so on the time of the interview, I am making an attempt to look right here, um, 20 web sites that generate as much as 40, 000 per 30 days. So tremendous cool, uh, interview and story, I believe. 

Jared: Folks all the time love the dimensions story too. I imply, , the very first thing that occurs, uh, within the mindset, not saying everybody does this, however in your thoughts, when you get a profitable first website is you assume, Oh my goodness, can I do a second website?

Ought to I do a second website? Shiny objects syndrome kicks in, which we discuss lots right here. So that is, um, , it is humorous, Spencer, I do not find out about you. Like once I. The story I’ve landed on when folks sort of ask me about constructing web sites, , possibly I am at a celebration in my neighborhood or I am speaking to somebody and in some way it comes up about constructing web sites.

One of the best analogy I give folks is it is sort of like actual property, , it is a bit bit like constructing actual property and also you’re sort of constructing on-line belongings versus actual belongings, actual property, proper? And, um, I believe this story with Forrest is partly why he is so profitable is he is treating his web sites.

A lot so like that actual property mannequin that he was so profitable at earlier than this. 

Spencer: Yeah, precisely. And , a part of that strategy is taking a look at, um, each your winners and your losers taking that complete portfolio strategy. And maybe that is slicing a few of the losers, investing extra into the winners, proper?

Uh, and studying easy methods to scale the entire course of. And so I like the sort of enterprise thoughts that he took behind this. After which in fact, uh, as a result of he constructed such an enormous portfolio and staff, uh, he began a digital advertising company. Proper. Uh, and in order that’s additionally a part of his enterprise that I do not know that that 40, 000 a month included.

His, um, digital, I suppose is what it is referred to as his company. I do not assume so. Um, I do not know that he shared his company numbers, uh, as properly on prime of that, however he is constructed a profitable company on, on prime of that as properly. So 

Jared: it was an excellent pay attention as properly for folks like lots of people, um, in our trade are, um, they’re sort of, , do it allers.

Proper. And he has, he began with the mindset from the very starting that there are issues he is good at on this house and issues he isn’t good at. And I do know he spent numerous time within the interview speaking about how he discovered folks to accomplice with, how he introduced on different staff members to sort of make up for his, his lack of awareness in sure areas.

And that is an excellent talent that we will all sort of lean into, particularly if, if scale is on the horizon for us. 

Yep, 

Spencer: precisely. I believe that is so essential. Um, numerous occasions I get caught doing all of the little particulars in my enterprise and I discover that, um, I can get a bit bit extra, extra freedom or scale a bit bit higher once I simply even rent out the best of duties.

Perhaps it is only a, uh, a decrease stage VA that may deal with numerous. Easy issues. Um, and so I like, I like, uh, what Forrest shared there. Folks can take heed to that, get a reminder, a refresher, uh, some good, uh, enterprise ideas. And if anyone observed on the display, uh, it says, , December twenty seventh, we made an replace to this text.

The precise interview was about 10 months in the past. I believe it was, uh, like late February, early March, uh, is when this interview was really printed with, uh, Forrest Weber. So, okay. And in order that brings us to the primary hottest podcast of the complete 12 months, uh, for the area of interest pursuits podcast was the interview with Shelly Marmore.

Uh, and the title right here is how Shelly Marmore grew her month-to-month revenue from 700 to 52, 000 in a single 12 months with affiliate search engine marketing. I imply, what, what’s to not love about that story, proper? That title. Uh, I believe it hits on. What we had been speaking about earlier, beginning at a stage that is comprehensible. Proper? You may have an internet site that is making 700 a month.

All people’s like, okay, I can try this. And I am already at that stage, however how do I get to 52, 000 a month in a 12 months? That is like a should pay attention story. Uh, and so Shelly tells that story, she is a journey blogger. In truth, she has not one, not two, however three or 4. I 

Jared: assume it is much more. Is it 4? She mentioned, yeah, I used to be taking a look at 

Spencer: that.

Yeah, I used to be making an attempt to recollect. I do know it was a portfolio, however like for journey blogs, which is attention-grabbing all within the, , related area of interest, they cowl totally different international locations or areas. 

Jared: The majority earnings had been on that one massive web site although, 

Spencer: , yeah, uh, was it 

journey 

Jared: Mexico? Yeah, journey Mexico solo.

com. I believe it’s. Yeah, 

Spencer: journey Mexico solo. com Yep is our fundamental website which can be very cool when any individual comes on and say hey I am doing this and that is profitable and this is my web site so you may go test it out and take a look at it and study Like that is simply the very best of each worlds. So, uh, Shelly, uh, story is tremendous inspirational and, uh, she’s scaled shortly.

Um, do you bear in mind what a few of the keys to her scaling had been, uh, 

Jared: Jared? Yeah. Yeah. Um, and I, by the best way, I agree with you. Like at first once I heard that this was the primary. Episode of the 12 months whenever you shared it, I used to be like, wow, actually? Um, however once I sat again and thought of it, you mentioned precisely what I used to be considering, like this actually had all of it.

Prefer it has that sort of from the very fundamentals to success storyline we talked about with Grady. It is received the large, massive numbers, , incomes mid 5 figures a month now. It is received the quick time horizon. It is, um, after which after we, she shared her websites, there was tons to tons to construct off of there. I imply, it is actually received all of it, however yeah, I imply, I did return and I did re take heed to elements of this one to arrange for right now.

I didn’t get to take heed to the entire thing, , um, much more, much more happening this week on trip than I anticipated, however no, she, it is a actually good pay attention. So a few issues actually shortly. In case you’re listening, you are questioning, no, her website didn’t get hit by the HCU. She did. Um, did go down a bit bit with one of many core updates, nevertheless it appears to be like prefer it gave again possibly simply a few of the key phrases that she had earned earlier in the summertime.

So it is nonetheless doing very properly from what I may see from a fast look and numerous the stuff that she’s doing to construct her web site piggybacks on numerous the conversations we have been having about what it appears to be like wish to construct an internet site going ahead in 2024 and past. She’s actually deeply overlaying the subject.

She’s pulling on her personal experience. , she is a solo traveler dwelling in Mexico and has been doing. So I believe she mentioned for 9 years. So she’s pulling in all of her personal experiences and all of her personal experience when she’s writing the content material. She talked lots about how she did key phrase analysis.

She builds out massive topical hubs with the large key phrases, the lengthy tail key phrases, and the way she creates affiliate model content material that basically showcases. Which is finest and why. In order that’s principally the spine of how she did it. And he or she sort of shares an ideal playbook for lots of the issues we discuss 

Spencer: going ahead.

Yeah, that is an excellent level that, uh, a website that was profitable at the start of this 12 months, she actually constructed that nice, nice basis for like, Hey, that is, ought to simply be an excellent enterprise going ahead. Uh, she’s, she’s constructed it proper. Uh, and one factor that I like right here that I in fact need to level out is that she does numerous inside linking and he or she makes use of hyperlink whisper.

Uh, so I like that, that, uh, she has her on web page, her website construction, every part very properly organized and underneath management. And he or she’s utilizing an ideal instrument, Hyperlink Whisper, to assist her try this. 

Jared: Properly, Spencer, to not, uh, be too ominous, however that will not be the final reference to Hyperlink Whisper on this podcast 

Spencer: right here. Oh, properly, okay, good.

I like that. We’ll get a double whammy right here. Double whammy, uh, free promoting, uh, for Hyperlink Whisper. That is a great way to complete out the 12 months. I like it. Uh, So, however yeah, nice interview and I like it once more as a result of it is, it is simply, she’s very right down to earth and really relatable. Proper. And, uh, simply an easy and attention-grabbing interview to take heed to.

So that’s the reason, um, , it in all probability did so properly. Um, however I additionally was, yeah, stunned once I appeared on the numbers like, oh, I didn’t understand she was, uh, the most well-liked podcast of the 12 months. You’ll assume that I’d know that as a result of I do take a look at the numbers extra usually, however I do not usually take a look at the, , in a, in a calendar 12 months, um, , what’s, what’s been the very best, um, one of many 12 months.

So. 

Jared: It is, it is, it is smart whenever you cease and give it some thought. And I believe that that is cool. I imply, , clearly, uh, the numbers are the numbers, like I mentioned earlier, however this one makes numerous sense. The extra I thought of it. So, 

Spencer: yeah, yep, positively. All proper. Superb. So that’s the prime three.

Podcast of the 12 months, the most well-liked, uh, however Jared and I every had our personal favourite. We went by way of, we appeared on the catalog of all of the interviews that had been finished, , like 50, uh, interviews and we picked out every our favourite. And so, uh, Jared, possibly I will allow you to go first after which I will wrap it up with my favourite present.

Oh man, this 

Jared: curve balls left and proper right here right now. I do know. Uh, yeah, that is exhausting. I imply, I am the one who did the overwhelming majority of the interviews this 12 months. So to not say that it is like a private factor, however, um, , there is definitely bits items I liked about each, each single interview. Um, uh, and so that is actually exhausting for me to select.

It is like making an attempt to select which child you’re keen on probably the most. Um, not fairly that dramatic, however I’ve to say that the one which I refer again to probably the most. The one which I nonetheless proceed to speak about probably the most. I ship this to purchasers at my company. I ship it to folks, um, with I work together with on Twitter. Like I, I, I referenced this podcast lots.

And so I had, once I thought of it, I needed to come again to this one as my favourite of the 12 months. And that was our. Uh, interview with Cyrus Shepard on inside linking. Um, he did a, there it’s on the display. He did a large research, analyzed 23 million inside hyperlinks. Uh, it was over 1800 web sites. And the knowledge that he shared on the podcast was so succinct, so clear.

And really easy to grasp the outcomes that he received. After which the power for him to essentially share all of the explanation why behind all of it. Like I realized so many, a lot actionable details about the method of inside linking, precisely easy methods to do it in line with what the information says. After which I received to ask him numerous questions I’ve all the time needed to know on sort of some in depth inside linking subjects.

And he, he gave actually, actually insightful solutions to every of them. 

Spencer: Yeah. It is a, it is one among these like. It sounds tremendous information heavy and it’s, he did this large research of 23 million inside hyperlinks, proper? Like that is like PhD stage sort stuff. Yeah. , I have never finished that. Um, nevertheless it’s very actionable. I, I do love that.

He principally on the finish of the day, you may stroll away with like, okay, this is not solely why inside hyperlinks are essential, however this is easy methods to do it. Proper. Um, like even a few of these issues I used to be taking a look at, proper? Like taking all of your 4 or 4 pages and truly utilizing a 301 redirect, proper? To essential pages, a few of this hyperlink sculpting methods which you could implement right now that may enhance the general, um, authority and hopefully rating of your web site on the finish of the day.

Yeah. I imply, if 

Jared: you are talking of actionable, like when you’re questioning, like he shares precisely what number of inside hyperlinks are the correct quantity. He shares precisely the method for anchor texts that you have to be utilizing. Um, he shares the place your inside hyperlinks ought to go, which of them are crucial on the web page.

All of this backed by information. Very fascinating. 

Spencer: Yeah. And, uh, I, I assume that is the second time that you simply had been going to possibly deliver up Hyperlink Whisper. He is additionally a 

Jared: massive fan of Hyperlink Whisper. And, um, and talked about that. And that is to not, I say that considerably tongue in cheek, but in addition I believe that that is attention-grabbing.

As a result of this is somebody who understands inside linking at like probably the most nuanced of ranges. And says that your plugin, Hyperlink Whisper, does an excellent job at numerous that effort for doing that effort for you. In order that, that speaks to the facility of Hyperlink Whisper and maybe, , that it’s a, a plugin that’s satisfying the interior linking wants of right now’s Google and web site atmosphere.

Spencer: And like, it was a bit bit shocking to me once I, once I first heard the interview, like earlier than the interview, I did not discuss to, , to Cyrus and say, Hey, , are you going to say Hyperlink Whisper or something like that? I had no concept, proper. That he, he used Hyperlink Whisper. Um, he, he simply occurred to be conversant in the instrument and have used it.

And, , mentioned some nice issues about it, um, which is superior, which can be a bit bit shocking as a result of I believe that they promote some software program over it, um, , at Zippy. I believe 

Jared: so. I believe he talked about 

Spencer: that too. Yeah. Yeah. , they, they have some instruments, uh, as properly. And so, uh, simply, simply very cool to listen to that.

Um, and I suppose I will point out it now. I wasn’t planning on mentioning this, however . If anyone is inquisitive about Hyperlink Whisper, I do occur to be working a particular deal proper now that. Ends January 1st. So, , when you take heed to this podcast episode, , tomorrow or no matter, uh, you may get this particular deal.

Uh, principally we’re elevating costs within the new 12 months, however, uh, we’re discounting the present value a bit bit. So folks can examine that out. Simply go to hyperlink whisper. com. Uh, if you wish to get a hyperlink whisper for just about the very best value, we will offer it at. Perhaps ever once more. Um, you may go forward and get that.

However, uh, yeah, I actually loved Cyrus’s, uh, interview. I sort of benefit from the information evaluation, the large research, , we are inclined to reference Glenn additionally up lots and he does numerous these massive research and it sort of matches in that related vein. And so I like a lot of these of interviews and research that he is finished.

Jared: Properly, Spencer. It is right down to you now, and I am very curious to listen to your favourite episode of the, uh, of the calendar 12 months of 2023. Yeah, 

Spencer: it’s, it’s so robust to decide on. Um, I used to be taking a look at a bunch of those, and also you do an ideal job. I’ll simply give a hat tip to you, Jared, for, for excellent interviews, and I hear that lots.

Um, from those that, uh, you, you do an ideal job interviewing. So kudos to you. Um, and so it was robust to decide on. Uh, however the one which I went with was Kevin Espiritu with Epic Gardening. Uh, I believe it is simply such a captivating story, proper? Um. A part of it is the relate capacity and a part of it is the not relate capacity, proper?

I am in awe of what he is been in a position to accomplish. Um, , his story begins actually in like 2016, which sure, is what? 7 years in the past. So I suppose that is sort of a very long time in Web years, however actually not that lengthy. Um. , in, in 2016, 2017, he had this very small gardening area of interest web site, and it was like the remainder of us simply constructing a distinct segment web site, making an attempt to rank for key phrases.

Um, , he was making, I can not bear in mind now, I even simply, oh, 400. That is, that is sort of what it was. He was, , he is making like 400 bucks in 2016 per 30 days. And, um, in some unspecified time in the future alongside the best way, uh, he determined, what, if I wish to scale this enterprise, he constructed it as much as like 4 or 5, 000 a month.

And he talks about this on the interview. It was like, okay, this is sufficient to reside on, however is it actually a lot better than I, , I may simply have a full time job that is making 60, 70, 80, 000 a 12 months. That was a bit extra, uh, safety. That has advantages, proper. And all this stuff. So he is like, okay, I must scale this a bit bit additional.

And he sort of stored happening this path of like, okay, how will we scale this? Um, and lengthy story quick, I imply, now it is an eight determine a 12 months enterprise. They’re doing greater than 10 million a 12 months. And I simply love that he began with a distinct segment web site, however he stored discovering, discovering methods to achieve the enterprise, whether or not that was rising his YouTube channel, which is now at like nearly 3 million subscribers to rising Tik TOK, which I do not know.

There’s numerous subscribers, nevertheless it’s large, uh, to social media. He is crushing it to the large one among. His personal merchandise, proper? They, they’ve a seed firm. Uh, they’ve, um, bodily merchandise that they promote as properly. Uh, they’re in, , retail shops. So I simply love that he began with the area of interest website and now he is simply this huge enterprise that’s scaled in all methods attainable.

Jared: I discuss lots about how in my numerous companies all through the years, like companies all the time hit plateaus and, uh, it isn’t. Not, not essentially a nasty factor or since you did one thing flawed. It is simply companies undergo intervals of progress. They undergo intervals of plateau. And often whenever you’re at that plateau, it takes one other spherical of strategic perception and enthusiastic about what to do to develop out of that plateau and into the subsequent progress curve, proper?

And it may be a problem at each single plateau to determine that out. And. Um, web sites are not any totally different and rising companies, , that is all half and parcel to, to rising companies. And I, what I liked about this interview was that, um, , we by no means actually received into the small print about how he did every of these issues, however we went by way of principally each progress curve and each plateau and received to listen to his mindset about each a kind of plateaus.

After which what he did subsequent, you referenced going from 400 to 4 to five, 000 after which. Plateau after which going from 4 to 5 thousand to the subsequent and it is so fascinating as a result of all of us hit that spot as we develop our enterprise, our facet hustle, our web site, we will hit these plateaus and this was a beautiful look into how somebody who may be very clever and really profitable has.

Dealt with each plateau and at each one among them, he has discovered what’s subsequent, easy methods to analyze what’s subsequent and easy methods to pull it off. And it is simply such a cool perception into a really profitable particular person’s mindset on how they develop and every of the pivots they made alongside the best way. 

Spencer: And it is attention-grabbing for all of the issues that you simply mentioned, but in addition I nonetheless really feel like Kevin may be very relatable.

Sure. He is grown this huge enterprise, however only a few years in the past, like he was struggling to construct a 400 a month area of interest web site, proper? It, he did not include some particular schooling or some particular information or, um, he is very sensible, however I do not. Assume he is like genius stage. Like he is only a hustler that is figured issues out and struggled and, and grown at each plateau, such as you talked about.

Uh, after which the opposite factor that in all probability additionally made this my favourite is form of a few of the, the within scoop that I’ve behind Epic gardening. Um, , they just lately acquired an internet site, proper? That, um, I believe it is, , all about gardening. com that has now been merged with Epic gardening. And I had the, the form of, uh, The again seat go, , the backstage go to all of that occuring as a result of I am good mates with Jason Wilson and Jared.

I do know, uh, you’re as properly. In order that negotiation was all taking place and Kevin was enthusiastic about buying Jason’s web site and bringing Jason on, like I heard all that story and so. Having the ability to additionally hear this interview and sort of, , join all of the dots of what I used to be listening to behind the story is simply, simply actually cool to get a extremely broad image of easy methods to run a extremely profitable web site.

And naturally they’ve merged these two websites. Jason has finished that, um, actually all of the. The heavy lifting of merging his outdated website with Epic Gardening. In case you take a look at their graph, , in age refs, it is identical to a straight shot, , it is a, it is cool to see. 

Jared: And we did interview Jason on the all about gardening, um, on the all about gardening web site, the expansion there, after which the acquisition course of by way of Kevin and Epic Gardening.

So, , you may sort of full that complete circle if you would like by listening to each the Kevin Espiritu interview, after which subsequently the Jason Wilson interview, in all probability, I do not know, six months later, 

Spencer: no matter it was. Yeah. It is like a one, two punch, proper? You get the entire story, um, to, yeah, get the, get the entire image.

So, um, so very cool. I imply, that is, that is the 12 months. Um, that is, that is sort of our favorites. These are the most well-liked, uh, episodes that we did so many good interviews. We’ve got a number of within the pipeline which are additionally actually, actually, yeah, yeah. We have sort of, um, gosh, you bought. Six or seven already recorded. , I 

Jared: recorded 5 podcasts every week earlier than Christmas.

Spencer: That is spectacular. That is in order that you did not have to work very exhausting this week. I imply, I believe this actually this 30 minute episode is about all you are doing. Uh, that is about all I am doing as properly. So. 

Jared: You wish to take every week off, man? You gotta, you gotta pay for it up entrance or pay for it within the bottom.

One of many two, however no, I can assuredly say as a result of we have recorded all over January and now into, into February that we’ve got some actually nice interviews. So we’re not, we’re not taking our foot off the fuel right here for 2024. I count on maybe this custom to proceed on the finish of this 12 months, 2024 on the finish of subsequent 12 months, no matter you wish to name it.

And I am so excited to see what our favorites and what probably the most profitable and hottest ones are going to be. 

Spencer: So when you’re listening and you’ve got a distinct favourite, tell us within the feedback. In fact, we might love to listen to that. Um, and thanks a lot for listening. , we will just about wrap it up with that.

No bizarre area of interest websites right now, no facet hustles, all that stuff. We’ll get again to that subsequent week. So don’t fret. Um, we’ll, we’ll share outcomes and, , insights and issues like that, uh, subsequent week, however for this week, I hope everyone had an ideal Christmas. Hope everyone has an ideal new 12 months and better of luck in 2024, everybody.

Jared: Yep. Completely happy 2023 and we’ll see you in 2024. 

Spencer: Thanks lots.



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